You’ve been thinking about how senior leaders could communicate more effectively with employees. But when you propose your ideas, you get a lukewarm response. How can you gain buy-in for new ways of communicating?
Start by adopting techniques used by consultants and other strategic advisors. Instead of jumping right to your recommendations, lay the groundwork to make your case. Here are four steps to follow:
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Know your leader
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Understand employees
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Gather evidence about trends or best practices
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Create a communication plan
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Follow these four steps to create an approach that Lydia (or any leader) will support.