Scorecards provide a snapshot of how your communication program—or specific effort—is performing. Regularly reporting on internal communication metrics will help you make your case for change and demonstrate the value of your efforts. We design the right scorecard by selecting key metrics, then populate it with a mix of new and existing data.
Work example for Trane Residential
Developing a scorecard to demonstrate effectiveness
Trane Residential, a world leader in air conditioning systems, had a challenge: how to comprehensively measure employee communication channels and events. Davis & Company helped develop a measurement program designed to assess communication effectiveness. A key element of the program: a scorecard to demonstrate the value of communication activities based on measurement results.
RELATED: ASSESSMENT & MEASUREMENT, SCORECARDS