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Revitalize your writing for social media

Twitter. Blogs. Facebook. LinkedIn. Intranets. Texting.

Social media and new media are everywhere—and companies are increasingly using these tools to communicate with employees. But you can't use old approaches to write for these channels: Your writing needs to be authentic, compelling, friendly—and able to convey your point in just a few words (or characters).

In this workshop, we'll show you why new employee communication media require a new writing strategy. And we'll give you advice about how to revitalize your writing, whether you're a seasoned professional or someone who's just getting started.







Bring this workshop to you!

You'll learn how to:

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Understand users' expectations and meet those expectations

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Convey your big idea

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Make it short

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Chunk complex topics into bite-size bits

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Write for search (also known as SEO or Search Engine Optimization)

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Make your writing personal