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Create clear messages that connect with employees

Today's employees are bombarded with messages from morning to night. Getting their attention in today's information-filled world is more difficult than ever before. Research shows that people spend only three seconds scanning a message before deciding to dive in or move on. Your messages need to grab people's attention immediately and then entice them to keep reading until the end.

This workshop will help you prioritize your communication and focus on the high-value information employees need most.
















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You will learn how to:

Think like typical employees within your organization and write to meet their needs

Identify the information employees care about

Write headlines, subheads and opening paragraphs that pull people in

Convey complex subjects in just a few words

Understand the ideal way to write for all media, including
e-mail, print and the web

Streamline your written messages to make them more scannable