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July 13, 2006

Your personal communication plan

You’re very effective at communicating about the company and its programs, but how well do you communicate about yourself?

Unfortunately, too often the answer is “not too effective.” In my experience, even the most savvy professionals are reticent about “promoting” their talent, expertise or even accomplishments—they’re such team players (as in “there is no I in . . .”) that they find it unseemly to “market” themselves.

But it’s a tough world out there. And people (including your most valuable stakeholders) are too busy and overloaded to notice the subtle ways you make a contribution every day. You simply can’t afford to assume that people know how smart and hard-working you are. You’ve got to find ways to let them know.

That’s why you should read this MarketingProfs.com article: Creating Your Personal Communications Plan. It’s aimed at marketing professionals, but it’s got lots of good advice for all of us who hope to be recognized and rewarded for the value we bring.

Hope it inspires you.

Posted by Alison Davis at July 13, 2006 08:19 AM