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September 09, 2005
Hurricane Katrina and communication
I confess that I’ve been trying to write something about Hurricane Katrina and its aftermath even since the extent of the devastation began to come to light, but everything I attempted seemed either duplicative or inadequate.
But a little time and distance has helped me gain perspective on the aspect of Katrina that’s the most directly relevant to our work as communicators. That aspect is this: In an era where communication seems so reliable, ubiquitous and immediate, an extraordinary event (such as a natural disaster or man-made attack) can demonstrate how fragile communication really is.
Consider this: Although millions of us could watch events unfold almost in real time on television or on the Web, people on the scene—even rescue workers—were completely cut off from all forms of communication.
Or this: Companies seeking to determine whether their employees were safe had to wait days to get the information they needed.
Or this: Although with a few days satellite photos could be accessed to see whether a certain block or house was damaged, rescue workers still had to make house-to-house searches to find survivors. There was simply no other way to reach people in need than by traveling to where they were waiting.
As Diane Mermigas wrote in The Hollywood Reporter, “At a time where we take for granted cellular telephone conversations with others half a world away, live television and radio news coverage, instant messaging and Internet postings, it is difficult to fathom anyone, anywhere in the U.S. not being connected.”
But even everyday communication is not ubiquitous. Most companies have employees who do not have Internet access at work—or at home. Many Americans still don’t have cellphones. Some, on limited and fixed incomes, don’t even have long-distance phone service.
As Ms. Mermigas wrote, “The nightmare ordeal that unfolded in the devastated areas of Louisiana, Mississippi and Alabama was a grim reminder of the frailty of human beings and their advanced digital technology.”
Technology can be amazing, but communication is not guaranteed. We need to keep that in mind going forward.
Posted by Alison Davis at September 9, 2005 03:12 PM
