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April 26, 2006
GLEN ROCK, NJ (April 26, 2006) Employee communications firm Davis & Company recently won a 2006 Impact Award for its Reach Your Full Potential marketing campaign. Sponsored by the Business Marketing Association of New Jersey (BMA-NJ), the Impact Awards recognize the very best in business-to-business marketing communications.
Reach Your Full Potential earned the top honor in the new category, Total Communications Program (including a major digital or online component). The marketing campaign, which featured a direct mail brochure, web site and e-mail campaign, promoted the companys 2005 web workshops for professionals in internal and corporate communications and human resources.
The award was presented in April 2006 at the eleventh annual BMA-NJ Award Ceremony in Basking Ridge, N.J. The Reach Your Full Potential marketing campaign was also honored during the ceremony with a 2006 Judges Award in the single or multiple promotional e-mail category.
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Davis & Company is an award-winning firm that helps companies succeed by reaching, engaging and motivating their workers. Clients include Fortune 100 and other major corporations such as Dow Corning, Georgia-Pacific, Honeywell, IKEA, MasterCard, and Wyeth. Founded in 1984, Davis & Company offers a full range of employee communication services, as well as corporate speakers, web-based workshops and reports. The company is based in Glen Rock, NJ. www.davisandco.com
Business Marketing Association of New Jersey (BMA-NJ)
The New Jersey Chapter of the Business Marketing Association promotes programs on topics such as advertising, copywriting, trade show participation, public relations, market planning, media analysis exclusively for b-to-b marketing and communications professionals. BMA-NJ offers ways for its members to expand their business expertise and grow professionally, as well as meet, learn from, and build relationships with others in the profession.
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