April 26, 2006
Davis & Company Wins Top Business Communication Award

GLEN ROCK, NJ (April 26, 2006) – Employee communications firm Davis & Company recently won a 2006 Impact Award for its “Reach Your Full Potential” marketing campaign. Sponsored by the Business Marketing Association of New Jersey (BMA-NJ), the Impact Awards recognize the very best in business-to-business marketing communications.

“Reach Your Full Potential” earned the top honor in the new category, Total Communications Program (including a major digital or online component). The marketing campaign, which featured a direct mail brochure, web site and e-mail campaign, promoted the company’s 2005 web workshops for professionals in internal and corporate communications and human resources.

The award was presented in April 2006 at the eleventh annual BMA-NJ Award Ceremony in Basking Ridge, N.J. The “Reach Your Full Potential” marketing campaign was also honored during the ceremony with a 2006 Judges’ Award in the single or multiple promotional e-mail category.

Davis & Company helps major corporations reach, engage and motivate their employees. Our clients include The Bank of New York Mellon, CSL Behring ITT, MasterCard, Merck, Rogers Communications and PepsiCo. Davis & Company specializes in employee communication, research and HR/benefits communication. The New Jersey-based firm also delivers corporate speakers, web-based workshops and publications to professionals who want to improve communication. For more information, visit: www.davisandco.com

Business Marketing Association of New Jersey (BMA-NJ)
The New Jersey Chapter of the Business Marketing Association promotes programs on topics such as advertising, copywriting, trade show participation, public relations, market planning, media analysis exclusively for b-to-b marketing and communications professionals. BMA-NJ offers ways for its members to expand their business expertise and grow professionally, as well as meet, learn from, and build relationships with others in the profession.